“SWOT is an acronym for the internal Strengths and Weaknesses of a firm and the environmental Opportunities and Threats facing that firm. SWOT analysis is a widely used technique through which managers create a quick overview of a company’s strategic situation. The technique is based on the assumption that an effective strategy derives from a sound “fit” between a firm’s internal resources (strengths and weaknesses) and its external situation (opportunities and threats). A good fit maximizes a firm’s strengths and opportunities and minimizes its weaknesses and threats. Accurately applied, this simple assumption has powerful implications for the design of a successful strategy.”

Barrick Gold Corp

Barrick Gold Corporation (Barrick) is an international gold mining company. The company operates mines and development projects in the US, Canada, Australia, Peru, Chile, Argentina, and Tanzania. Barrack is headquartered in Ontario, Canada and employs about 20,000 people.